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SARAH AHMAD
creative director • writer • creative strategist • brand builder

ASUG Membership Campaign

With the launch of its refreshed brand, ASUG wanted to launch its first prospecting campaign. I worked with the team to develop "Don't SAP without US" highlighting that ASUG helps organizations get the most out of their investment in SAP.

Role: Creative Director

Digital Campaign

The ad campaign focused on ASUG's key brand pillars to reinforce the reasons that you're wasting your SAP investment if you don't include an ASUG membership.

Social post for ASUG promoting expert insights available through membership

Social post for ASUG promoting real-world solutions available through membership

Orange ASUG social post promoting insights through their "Pulse of the SAP customer" study.

Purple social post promoting the network available through ASUG membership

Orange social post promoting ASUG membership

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