SARAH AHMAD
creative director • writer • creative strategist • brand builder
Chapter Leadership Retreat
For Chapter Aesthetic Studio's first Leadership Retreat, my team was tasked with naming and designing the identity for the event. To resonate with the staff that would be attending, we developed "your chapter" as a way to empower team members within their individual studios. The resulting branding was elegant, inspiring and welcoming.
Chapter's president was so pleased with our work that she asked my team to develop her keynote presentation and I served as her on-stage moderator during the event.
GDUSA Award Winner
Role: Creative Director, Event Moderator
Recap video
Here's a snapshot of the event that showcases how our work came to life. If you look closely, you can spot me on stage!
Branding Elements
From custom window clings and photo props to the signature cocktail, every element worked together to create a cohesive, beautiful and inspirational event.
