SARAH AHMAD
creative director • writer • creative strategist • brand builder
Hello
I'm Sarah
I love blending thoughtful creative with insightful strategy for that elusive mix of art and science. I’m a passionate brand nerd known for ensuring we always keep the customer at the center of everything we do. I pride myself on being a client whisperer who thrives on translating ambiguous asks into focused work and rallying divergent stakeholders around the cause. You’ll find me to be a collaborative partner and mentor, as well as a solution-focused, “glass is half-full” team leader who can retain a sense of humor under duress.
Clients + Brands
TAG: The Aspen Group • WellNow Urgent Care • Motto Clear Aligners •
Chapter Aesthetic Studio • Lovet Pet Health • ASUG: Americas' SAP Users' Group •
C2C: the Google Cloud Community • closerlook • Novo Nordisk •
Zebra Technologies • Kmart • Sears • The Great Indoors • Whirlpool • Office Depot • DIRECTV and more . . .
Supriya Bores
Creative Director | Graphic Designer
"Working under Sarah’s leadership has been one of the most rewarding experiences of my career. Her guidance has deeply shaped my ability to take creative concepts and execute them with precision, clarity, and effective communication."
Katie Orozco
Marketing Director
"Sarah has consistently impressed me with her creativity, strategic thinking and dedication. As a trusted partner, she excels in leading innovative campaigns and crafting compelling brand narratives that resonate with audiences."
Jason Sato
Senior Art Director
"Sarah has this amazing ability to come up with bold, out-of-the-box ideas and turn them into campaigns that not only look stunning but also make a real impact. She knows how to balance creativity with business goals, so every project we worked on wasn’t just visually amazing but also very effective."
Accolades
GDUSA Best Motion: WellNow "Blank Happens"
GDUSA Best Branding and Identity: Chapter Leadership Retreat
GDUSA Best Signage and Environmental Design: Motto Flagship Office
Select Experience
Skills
Creative Direction • Creative Strategy • Brand Strategy • Integrated Marketing • B2B/B2C Marketing • Content Creation • Copywriting • Art Direction •
Video • Team Building • Mentorship
TAG: The Aspen Group
Creative Director
Built team to support WellNow Urgent Care and in-source majority of creative work. Led the startup and rollout of the TAG Studio to produce photography and video internally. Worked with Aspen Dental and emerging brand portfolio as internal agency creative partner. Directed integrated ad campaigns, creative strategy, video, photography, digital advertising, CRM, events and experiential space design.
ASUG | C2C
Creative Director
Spearheaded brand and creative direction for the largest community-based organization supporting the SAP and Google Cloud ecosystem. Responsible for brand standards, advertising direction and campaigns as well as directing agency and freelance creative.
Kmart
Creative Director
Led rebranding efforts, set creative direction and oversaw video and photography shoots in studio and on location. Ensured marketing adhered to refreshed brand voice and personality. Directly supervised creative/content team as well as managing agency relationships.
